The project

The Toulouse startup that brings spirulina into your kitchen.

alg-and-you BLOOM-consumer design for startup spiruline render

Alg & You won the Innovation 2030 Global Competition and the BPI Emergence Competition

alg-and-you BLOOM-consumer design for startup spiruline prototype

 

Together, we gave birth to Bloom, the home-grown spirulina solution.

alg-and-you BLOOM-consumer design for startup spiruline fablab

 

alg-and-you BLOOM-consumer design for startup spiruline fablab

A word from the designer:

We were inspired by the image of the sunny vegetable garden. A vegetable garden positioned on high to bring the crop closer to the sun. A reassuring garden, visible and accessible, without secrets. I wanted to be able to see it from all around, and to contemplate it in my living room, as well.We were also inspired by Asian culture, where the cuisine is placed front and center to show the purity and beauty of the preparation.

Bloom is a cradle-like garden shaped like a protective hand. 

The design is focused, minimalist, light, and informed by notions of the digital.

 
Blanc Tailleur design R&D
Logo Alg & you